Why is Sky Ferreira the “It” Girl?

Sky Ferreira is making great strides to become a cult icon. She has walked Marc Jacobs this year, appeared on the covers of a few lesser known magazine publications, and has a coordinated look that comes to mind whenever we think of her (just think the American Apparel look we're all trying for). More importantly though, Sky has defined her career on her own terms after having fought the corporate greed in her industry head on, has an equally successful shoegazing boyfriend, and manages to maintain an amusing Instagram with a hip nonchalant flair. Essentially, Sky has everything a college grad could ever even begin to hope for post graduation these days. She’s odd, talented, pretty, and she has a pout that a bunch of millennials can passively aggressively reblog on Tumblr. Just think along the lines of what Winona Ryder was in the early 90s. 

 What's she done?

Sky Ferreira’s greatly anticipated debut LP, Night Time, My Time is self-indulging black

tinsel-pop prowess. It’s largely successful because it’s not outlandishly striving to be anything but one 21 year old woman’s attempt to make a pop record without the crippling and self-effacing input of a myriad of producers. In a recent interview with Pitchfork Sky said, “This record is really honest. In some ways, I was trying to make it universally relatable, but it's obviously about myself.” It sounds honest, and by being honest Sky has made an album that in it’s debut sat at #18 last week on iTunes top albums chart.

What’s her schtick?

Aside from the big hooks and the overall hype, there are motifs on Night Time, My Time that touch on universal dispositions of self-deprecation and educated shamelessness that cause for endless use of the replay button. Songs like “I Blame Myself” and “Nobody Asked Me” are songs that say ‘I am not going to apologize for how I choose to present myself’. Even though Sky points out that these songs were written with her own life in mind, they don’t necessarily have to be taken that way and, they won’t, because we’re millennials and we put the “me” in everything.

Does it go well with a six-pack?

Sky Ferreira’s full length debut is sexually and socially assertive pop music that is great to drink  to when you’re coming back from failing your test, almost loosing your scholarship, or being questioned for having a friend with benefits. It’s well constructed thespian music.